Wendy Castleman is the owner of Developeople UX, llc, which is devoted to helping design leaders achieve meaningful and enduring organizational transformations without consuming all of their time or investing in generic programs that don't drive lasting change


I am passionate about helping people change the world. I believe that it is almost impossible to create any transformative change alone, but that the secret to creating change is to ignite others to lead the change with you.

I've spent my over two decades creating the future in a career particularly focused on research and design thinking. I started Developeople UX in August 2017 after spending 10 years as one of the leaders of the Design for Delight program at Intuit. After those years at Intuit, I wanted to ignite other catalysts in the world.


I've taught thousands of people how to use Design Thinking and Design Research in their work, and trained hundreds of people to facilitate and coach design thinking activities. I've helped individuals improve their lives and careers. I've helped teams get outstanding outcomes. I've helped organizations transform themselves. 

At the center of everything that I do is the core belief that YOU can take control and get the outcomes you want. I'm just here to use my experience to help you.


I help you take the actions that get you the impact you are seeking.


Are you trying to lead an change in your design organization to become more design-led, customer-centric, and innovative? Are you trying to improve the impact and influence of design in your company? I can help you assess your organization and create a plan for how you can create and scale a human-centered transformation to make it happen. Then, I can help you implement it, including creating bespoke training, targeted coaching for key employees, ongoing assessments and facilitating strategic meetings. 

Bespoke Training

Let's work together to craft a unique training for your unique needs. I'll bring my 20+ years of facilitative leadership, design research, teaching and Design Thinking to the table. You bring your organizational culture and needs. Set up a consultation to discuss options.

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